Overview
Our structured approach to delivering new projects from initial client contact through production deployment.1
Intake & Discovery
Understand goals, constraints, and success metrics
2
Proposal
Technical and design specifications with roadmap
3
AI-Assisted Planning
Create driver documents for guided development
4
Environment Setup
Repository, CI/CD, and hosting configuration
5
Build Loop
Iterative development with AI assistance
6
QA & Security
Testing, accessibility, and performance checks
7
Deploy & Operate
Production deployment with monitoring
Phase 0: Intake & Discovery
- Kickoff Calls
- Brief Documentation
- Risk Assessment
Capture Requirements
- Project goals and outcomes
- Target audience
- Success metrics and KPIs
- Technical constraints
- Integration requirements
- Timeline and budget
Phase 1: Proposal
Technical & Design Specification
Feature List
Detailed features with acceptance criteria
Architecture
Stack selection with justification
UI/UX Design
Moodboards and component palette
Roadmap
Phased milestones with estimates
Stack Decision Framework
Choose Framer When...
Choose Framer When...
- Pure marketing/landing pages
- Strong visual requirements
- No backend logic needed
- Fast turnaround required
Choose Next.js When...
Choose Next.js When...
- Custom authentication required
- Database integration needed
- Complex business logic
- API development
- Real-time features
Phase 2: AI-Assisted Planning
Create Driver Documents
Phase 3: Repository Setup
1
Initialize Repository
2
Configure Tooling
3
CI/CD Pipeline
4
Environment Configuration
Phase 4: Build Loop
Human-in-the-Loop Development
- 1. Branch
- 2. Generate
- 3. Run & Debug
- 4. Review
- 5. Test
- 6. Commit
Phase 5: QA & Security
Security Checklist
- Server-side auth checks
- RLS policies in Supabase
- Input validation (Zod)
- Rate limiting
- Secrets management
Accessibility
- Semantic HTML
- ARIA roles
- Keyboard navigation
- Color contrast
- Screen reader testing
Performance
- Image optimization
- Code splitting
- Edge caching
- Bundle size budgets
- Core Web Vitals
Phase 6: Deploy & Operate
Deployment Pipeline
1
Merge to Main
CI runs full test suite
2
Preview Deploy
Automatic preview on Vercel
3
Production Checks
Smoke tests, performance validation
4
Production Deploy
Promote preview to production
5
Monitor
Check Sentry, logs, analytics
Monitoring Setup
Error Tracking
Error Tracking
Analytics
Analytics

